', {'value':'0.00','currency':'USD'}]);

Hello, and Happy Friday! Welcome to another week of our Friday Favorites!  

I cannot wait for this weekend to kickstart, but there are also lots of new and exciting things happening around the TTS workplace!

 

Before we get started, I wanted to make an announcement and let you know all about our new video series that you should definitely sign up for! This video series will give you all the ins and outs regarding  How to start an apparel line!  Even if you’re completely new to the industry, I will give you all you need to know to go from rookie to expert!

In this FREE training series, you’ll learn how to start your line, how to price your products profitably from wholesale to retail, and the exact requirements and agreements you should have in place with garment makers before you get started! So if you or if anyone you knows wants to start an apparel line, you should definitely sign up for this training by clicking here.

Also, you can get some sort of idea of what these videos will talk about if you read one of our latest blog posts, “The Ultimate Guide to Starting an Apparel Line”.

Please keep the word moving and I can’t wait for you to join in on this newest training series we have developed! We are so excited to help you get started and we know you will love it!  Keep an eye out for our 4 training videos, and click here to sign up!

 

Friday Favorites Week Ending 7/15

 

No One Is Perfect

RondaWe all have heard about Ronda Rousey by now, she is a great fighter and recently had a battle against  Holly Holm and lost. This fight took the world by storm and since she had such a great record before this battle, this loss really hit her and her fans pretty hard.

But now she is showing the world no matter how hard you are pushed down, you can always get back up. Rousey is becoming a great role model for anyone to look up to and showing how it is possible to  turn a negative situation into something that can inspire others.

Recently Ronda Rousey has teamed up with athletic brand Reebok and had added her own touch to their current campaign “Be More Human”. Rousey’s spin on this campaign is #PerfectNever.

The meaning of the campaign is shown through a video of Ronda and her determination to be her best, but never will she be perfect. In the video, they display Rousey as a glamorous women and someone who fights continually in the gym to be the best version of herself.

The message really shows that both of these polar opposite versions of Ronda are here, and there is no issue with being whoever you want to be. In the video Ronda Rousey states, “Perfect never gets to silence its critics. Perfect never gets a shot at redemption,” she says in the video. “So yeah, I’m fine not being perfect.”

This campaign definitely shows how no matter how determined you are, how strong you are, how beautiful you are,  someone will always critic you and have something to say. But that’s human, and there’s nothing wrong with that. So go out and do what you love, and don’t let anyone’s foolish opinions stop you.

 

http://www.refinery29.com/2016/07/116412/reebok-perfect-never-ronda-rousey

 

Is Sustainability a lie?

sustainabilityAs we know sustainability has developed as a huge trend. But is it just a trend? Is it just a marketing technique? This article from Apparel Magazine seems to think so. 

Unfortunately, more companies are realizing the attention being brought to the sustainable and eco-friendly movement that some may use it as a tool to lure new customers in.

Do we have a universal definition for sustainability? Some may believe that it is just the bare minimum that could make one company sustainable. But many will disagree. It is not just the small things you do to get the sustainable seal of approval, they need to change the way the company operates with the wellbeing of the earth and the people living here being put first.

The article puts this message in an interesting way, “Part of the issue is that brands are caught in a situation where being sustainable is directly at odds with their core business. The uncomfortable truth is that the most sustainable way to make apparel is not to. This is especially true for smaller brands that require small lot manufacturing or dying – smaller orders tend to be less efficient compared to larger orders and so much more fabric and waste water are created. The colorful garment dyes and cheap polyester based fabrics that make clothes cheaper and more eye-catching than ever also directly hurt the planet, but it’s difficult to impose limits on the apparel business where creativity is king. Neither the manufacturer nor the brand wants to limit the options available to the end customer so truly impactful change such as reducing post process washing or dyeing is not an option.”

So what do you think? Is sustainability just a tactic for businesses to lure new customers in? Should there be a different way for companies to show they are really changing the way their business operates? Leave your comments down below and let me know what you think!

 

http://apparel.edgl.com/news/Sustainability-Is-a-Comforting-Lie106113

 

Science Project feat. Alexander McQueen

alexanderDNADNA in fashion? Wait, what? Yes, Central Saint Martins fashion student Tina Gorjanc has announced she is to create a small range of accessories using ‘human leather,’ currently being produced in a laboratory using the DNA from Alexander McQueen.

I will let that sink in for a minute. Well because it took me some time to think about what that really meant. Maybe if I explained some more it would make sense… So,  the fashion student, Gorjanc found a strand of McQueen’s hair from his first collection ‘Jack the Ripper Stalks his Victims’ where a piece his hair was in a pocket on a garment. So how do you make any fashion out of a piece of hair? Well, creativity and some science.

Apparently, Human DNA can be harvested to create different skin tissue for leather goods. The article future explains it, “Gorjanc will be harvesting to extract the DNA from the hair, which can then, in turn, be formulated to create skin tissue and subsequently undergo the same procedures as turning animal skin into leather suitable for clothing and accessories. This is done via a tanning process, which can be either vegetable tanned or using chromium sulfate, also referred to chrome-tanned leather.”

To me, I think this is fascinating and so cool. Others I know are probably freaked out!  Either way, this fashion student really had to think out of the box and what a cool accomplishment for to her make while in school!  I know she will have no problem out in the real world.

 

https://fashionunited.com/news/fashion/alexander-mcqueen-s-dna-to-be-used-for-controversial-design-project/2016071412064

 

I hope you all enjoy your weekend, kick back and relax! However, don’t forget to sign up for our FREE training series, you’ll learn how to start your line, how to price your products profitably from wholesale to retail, and the exact requirements and agreements you should have in place with garment makers before you get started! So if you or if anyone you knows wants to start an apparel line, you should definitely sign up for this training by clicking here.

 

Lots of Love,

Technical Textile Solutions! ttslogotwitter.gif